Season 14 Episode 30

Stanley Broun on selling your business, tax planning and preserving wealth

17 July 2026 · 19:58 min

Selling a business is about far more than securing the highest price. Stanley Broun explains why tax planning, business structure and long-term wealth preservation can have a bigger impact on the value entrepreneurs ultimately keep.

Stanley Broun, Head of Fiduciary and Tax at Sanlam Private Wealth, joins Business Talk to discuss how South African business owners should prepare for one of the biggest financial decisions of their lives. He explains why exit planning should begin years before a buyer appears, and how understanding family dynamics, succession planning and tax implications can significantly improve the outcome of a business sale.

The discussion explores the importance of building a tax-efficient transaction structure, avoiding common mistakes that reduce after-tax proceeds, and assembling the right team of legal, tax and wealth management experts before entering negotiations. Stanley also shares practical advice on life after selling a business, including retirement planning, estate planning, intergenerational wealth transfer and investing the proceeds to protect and grow family wealth. For South African entrepreneurs, the conversation highlights why successful exits are built through careful preparation—not last-minute negotiations.

Whether you're planning to sell your business in the next few years or simply want to maximise the value you've spent decades building, this episode offers practical guidance to help you prepare for a successful transition. #SanlamPrivateWealth

0:00 Intro
1:10 When is the right time to sell a business?
4:27 Why exit planning should start years in advance
6:20 Preparing a business for sale
9:24 How tax affects the value you keep
13:12 Life after selling your business
17:20 The first step every entrepreneur should take

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#SanlamPrivateWealth #BusinessSale #TaxPlanning #WealthManagement

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